Read our Latest Blog Posts

Learn about everything sports, data and our Sports Customer Data Platform on our blog

Are you fearing the worst because you’ve been relegated?

Being relegated is one of the worst things ever. It's heartbreaking. You are left wondering whether your club will live…

Read Story

Do you want to make real revenue in sports today? Then do this

KFC won’t reveal their secret recipe for their delectable fried chicken. Neither will Coca-Cola reveal their secret recipe to their…

Read Story

You are not selling enough tickets yet. And this is the reason

Not selling enough tickets can be a frustrating thing for all involved. From the clubs and teams themselves to the…

Read Story

The Data Talks formula to easily sell more tickets, sponsorship packages, and merchandise

Do you want to sell more tickets, sponsorship packages, and merchandise? Of course you do! But how exactly can you…

Read Story

This is why your contact database is still not growing and how you can solve this

The sports industry loves social media. So much so that sports clubs published more than double the social media benchmark…

Read Story

Community – the secret to creating tangible value for women’s sports

“Alone We Can Do So Little. Together We Can Do So Much”. This is my favourite Helen Keller quote. It…

Read Story

GDPR in the world of sports and the secret to getting this right

GDPR in the world of sports - this is definitely not a new topic. However, whether you know a great…

Read Story

The incredible things that supporter data can do for women’s sports

The timing has never been better for women's sports organizations to do incredible things. Beyond being a hashtag or the…

Read Story

Your CDP Questions answered by our panel of experts today

The internet is abuzz with lots of questions. Some of these coming from people that work in sports organizations. They…

Read Story

5 steps to create communication your fans appreciate

Are you creating and delivering communication that your fans appreciate and truly care about? In this ever-changing digital world that…

Read Story

Data storytelling: your key to higher revenue

"Numbers speak for themselves" - you heard this saying right? This is something that well meaning people say to convince…

Read Story

In-house vs. outsourcing fan data analysis: what you need to know

In-house vs. outsourcing fan data analysis - are you currently at the crossroads of having to choose between the two?…

Read Story

Never miss a minute

Get great content to your inbox every month. No spam.

    Women holding a laptop next to a orange robot
    Arrow-up