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Community-building: the new super-business model in sports
Community-building in sports - it’s the talk of the global town, if you will. More and more organizations are adopting…
Read StoryFinally, an excellent CDP vendor for sports organizations
The CDP has been revolutionalizing many industries for some time now. So it's great that there's finally an excellent CDP…
Read StoryFuture sports trends happening now and what you should do about them
Generations come and generations go. And with them, come changes. Changes that, in fact, affect the way we do sports.…
Read StoryCDP basics to get you started today
This is your ultimate beginner's guide to answer all your burning questions on all things CDP. From what CDP stands…
Read Story24/7 fan: how sports organizations can adapt to them
24/7 fans are the new standard fans of the sports world. They want to access your sports organization and your…
Read StorySports and society: how sports organizations can play their part
Sports and society - what an intricate relationship. Research continues to prove that this relationship yields significant benefits for everyone…
Read StoryThree Key Principles of the Use of Data in Business
Data Talks, vendors of a CDP (customer data platform) kindly invited me to write a post for their blog in…
Read StoryFan experience: how you can optimize it
Fan experience - how can you optimize it and ensure each fan receives engaging experiences no matter when and where…
Read StoryHow to create a hyper-personalized sports marketing campaign
What do we mean when we refer to a hyper-personalized sports marketing campaign? And why is it so important that…
Read StoryData driven culture: it matters more now
As the naturalist and biologist Charles Darwin once said, “it is not the strongest or the most intelligent who will…
Read StoryCDP use cases women’s clubs should leverage immediately
So the UEFA women's Euros attendance proved once and for all that women's sports are in demand. Records after records,…
Read StoryWhy settle for an OK vendor when you can get the best CDP vendor?
So, you have done your research about CDPs. You know what they are and why you need to implement one.…
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