Data Talks brand manifesto

Discover the heart and soul of Data Talks through our compelling brand manifesto.

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Data Talks is a purpose-driven company. We use our strong values and beliefs to guide us in our strategies for propelling the sports industry to new heights as well as our everyday decisions and activities internally.

Purpose

We exist to propel sports organizations to the centre of fans’ hearts and actions

Vision and Mission

A sports industry that thrives on exceeding fan expectations to create sustainable revenue streams by pioneering innovative and easy-to-use solutions for sports organisations to become a core part of their fans’ lives.

Data Talks Purpose

We exist to propel sports organizations to the centre of fans’ hearts and actions

Vision and Mission

A sports industry that thrives on exceeding fan expectations to create sustainable revenue streams by pioneering innovative and easy-to-use solutions for sports organisations to become a core part of their fans’ lives.

Our work in summary

Data Talks exists to propel sports organizations to the centre of fans’ hearts and actions by pioneering innovative and easy-to-use solutions that empower sports organisations to become a core part of their fans’ lives. Since 2018, when the company was founded, over 550 sports organisations, globally, have chosen to use the Data Talks Sports Platform to increase their average ticket and merchandise sales and negotiate sponsorship agreements of higher value.

Headquartered in Stockholm, Sweden with a local presence in the UK, Italy, Germany and Australia, the company continues to actualise its vision of a sports industry that thrives on exceeding fan expectations to create sustainable revenue streams through their 4 Fundamentals Method – an innovative method that the company created after extensive industry experience and innumerable years of experience pioneering process and solutions in the sports industry. 

Stefan Lavén, CEO and Founder of Data Talks on the cover of Business Insider

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Data Talks is one of Business Insider’s 25 sports startups to watch according to VCs and other top investors

Here at Data Talks, we like to think of ourselves as a sports club

Teamwork
In our club, teamwork isn’t just a concept; it’s the very essence of who we are. Just like a thriving team, our success hinges on collaboration and synergy. That’s why we champion teamwork, recognizing that every voice counts, whether you’re in the heart of the action or strategizing from the sidelines.
Empowerement
Similar to how coaches enable their players to excel, we believe in empowerment. We encourage each member to take ownership of their role, make decisions, and lead with confidence. Like a coach nurturing talent, we inspire and support one another to reach our full potential.
Authenticity
In our team, it is not just about winning games; it’s about winning hearts with authenticity. This is woven into every interaction reflecting honesty and sincere care for each other and our customers. Just as fans appreciate the authenticity of their favorite clubs, we strive to be genuine in everything we do.
Momentum
Like any high-performing club, we always strive to raise our performance. We’re deeply committed to building momentum – in ourselves as a team and with our customers. This means growing as individuals, both personally and professionally – while together making steady progress towards our ambitious goals. That’s where momentum happens.
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With Teamwork, Empowerment, Authenticity, and Momentum as our core pillars, we’re not just a TEAM – we’re a force to be reckoned with. Together, we continue to soar to new heights and achieve greatness in what we do. For us, these values aren’t just words on paper; they’re the playbook that guides us to victory, every time.

Teamwork

Empowerement

Authenticity

Momentum

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