Data Talks Collaborates with Lyngby Boldklub to Enhance Fan Engagement and Boost Growth

Author 28
Sasa Ibrulj

Data Talks, a leading provider of customer data platforms tailored for sports organisations, is proud to announce its collaboration with Lyngby Boldklub, one of Denmark’s most iconic football clubs. Lyngby Boldklub, based in the town of Lyngby and competing in the prestigious Danish Superliga, has chosen Data Talks to accelerate their journey toward enhanced fan engagement and commercial growth.

Established in 1921, Lyngby Boldklub has a storied legacy in Danish football. With two Danish championships and three Danish Cup victories, the club is synonymous with resilience, community, and a family-friendly atmosphere. Playing home matches at the 10,000-capacity Lyngby Stadion, the club’s loyal local fanbase forms the backbone of its identity.

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    Driving Growth Through Data-Driven Strategies

    In this collaboration, Lyngby Boldklub seeks to achieve several ambitious goals, including growing their supporter base, expanding their contact database, and driving increased ticket and merchandise sales. Ultimately, the club aims to develop a deeper understanding of their fans to ensure they deliver personalised and relevant experiences. By leveraging Data Talks’ expertise and technology, Lyngby Boldklub can identify key fan segments, send targeted messaging, and learn what their supporters truly value.

    “We are thrilled to support Lyngby Boldklub in their mission to enhance fan experiences and achieve growth through data-driven strategies,” said Stefan Laven, Founder of Data Talks. “This collaboration offers an exciting opportunity to help the club connect with their supporters more effectively and build stronger relationships that last.”

    With this collaboration, Lyngby Boldklub is committed to creating meaningful interactions with their fans. The club will use Data Talks’ platform to design tailored campaigns, analyse engagement data, and uncover insights that inform their ticketing, merchandising, and overall fan engagement strategies. The outcome will be a stronger connection with their audience and a sustainable pathway for future growth.

    This collaboration marks another step in Data Talks’ mission to help sports organisations across Europe and beyond harness the power of data to deepen fan loyalty and maximise revenue opportunities.

    a 3D dashboard from Data Talks CDP analytics framework

    To see how this would look in action, explore Data Talks Sports CDP >>

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